Dodge to Bring Back Challenger SRT Demon with More Horsepower Than Ever

March 20th, 2017 by

2018 Dodge Demon

Dodge shocked us here at Santa Cruz Dodge Ram, as well as the world, when it launched the Challenger SRT Hellcat and Charger SRT Hellcat, the most powerful muscle cars in the world. We are certainly glad to have the Dodge Challenger SRT Hellcat among our new vehicles for sale in Salinas, CA. Now, two years later, Dodge has surpassed expectations with the announcement of the new 2018 Dodge Challenger SRT Demon. Here are all the important details you need to know.

History of Raising the Bar for Muscle Cars

The Demon name was first introduced to the Dodge lineup in 1971 and the 2018 Challenger SRT Demon begins the next chapter of the brand’s high-performance legacy. The new muscle car is set to be revealed in New York City, prior to the New York International Auto Show, which will be April 14-April 23, 2017. We don’t have too many details quite yet about everything that the 2018 Dodge Challenger SRT Demon will offer, but we do know that when it hits shelves it is going to meet and exceed every expectation car enthusiasts have for it.

Innovative Social Media Launch for the Demon

Dodge has created a website where fans can go to get the latest information, updates, and downloadable content. The website, www.ifyouknowyouknow.com, gives insight into the engineering behind the Challenger SRT Demon, as well as a countdown to the release. Videos are released every few days as a teaser with impressive features of the new muscle car, and Dodge is encouraging fans to share these videos on Facebook, Instagram, and Twitter, using the hashtag #DodgeDemon to get the buzz stirring.

Test Drive the Entire Dodge Line near Salinas, CA

Dodge is America’s mainstream performance brand and focuses on performance with each model it offers. At Santa Cruz Dodge Ram, we have a complete lineup of performance vehicles that stand out, including the Challenger SRT Hellcat, and the 2017 Dodge Challenger for sale in Salinas, CA.  Come into Santa Cruz Dodge Ram and test drive a new Dodge Challenger near Salinas, CA today!

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